Minted is a UK based Fintech that makes the buying, selling and delivery of precious metals simple and affordable with flexible monthly plans and the option to make a one-time purchase at anytime. The goal was to create an intuitive and user-friendly interface to make buying and saving gold online a seamless experience. In this project I have worked with a talented designer Rick to be able to create a unique branding for Minted.
Smooth Buying Process: The app's buying process is designed to be simple and efficient. Users can easily browse and select from various gold options, view detailed product information, and add gold to their cart. The checkout process is straightforward, with options for payment methods and shipping details, ensuring a smooth and secure transaction.
Clear Account Management: The app provides users with a clear and comprehensive view of their account information, including their gold holdings, transaction history, and account settings. Users can easily manage their account, track the value of their gold investments, and make adjustments as needed.
Real-time Gold Price Tracking: The app features real-time tracking of gold prices, providing users with up-to-date information on the current market value of their gold holdings. This feature allows users to make informed decisions about buying or selling gold, empowering them to make smart investment choices.
Personalized User Profiles: The app includes personalized user profiles that allow users to customize their preferences, such as setting price alerts, managing payment methods, and viewing transaction history. This personalized experience enhances user engagement and provides a sense of ownership over their gold investment journey.
Overall, the app's UI/UX design aims to provide users with a visually appealing, intuitive, and secure experience when buying and saving gold online. The design focuses on simplicity, efficiency, personalization, security, and accessibility, allowing users to confidently manage their gold investments and make informed decisions.
We not only developed an exceptional application and took it online, but also introduced a new habit: a fresh way of buying and saving precious metals. In 2022, Minted was recognized as the UK's top new investment app for buying and selling metals by Global Business Reviews Magazine.
